Sportkraft
Team celebrating in custom Sportkraft race kit

Custom, Redefined

Make everydetail yours.

SPORTKRAFT creates fully custom performance apparel for teams, clubs, organizations, events and athletes. From the first concept to final production, we help turn your ideas into equipment built to perform.

01

Fully Custom

02

6–8 Weeks From Approval

03

No Minimums

Design & Construction

Built with you.

Teams and organizations can customize both the design and the construction of their apparel. Options depend on the garment — we only offer what makes sense for it.

You tell us what you want. We help build it.

  • 01Collar style
  • 02Sleeve grippers
  • 03Waist grippers
  • 04Pocket construction
  • 05Front or rear zippers
  • 06Zipperless construction
  • 07Bib straps
  • 08Leg grippers
  • 09Chamois
  • 10Fabrics
  • 11Fabric panel layouts
  • 12Skinsuit construction
  • 13Stitching style

No need to make every technical decision yourself — Sportkraft guides you through it.

Full Custom Design

Bring us your idea — or start with nothing at all.

You don't need to design your own kit. Our in-house artists create complete custom looks for teams, clubs, businesses, events and organizations — colors, logos, graphics, patterns and overall kit direction.

Share what you have

Logos

Existing artwork

Inspiration images

Brand colors

Sponsor logos

Upload files when you start your build — or send nothing and we'll start fresh.

01Custom Means Custom

Your kit. Your spec.

Customization goes past a logo on a jersey. We specify the design, the fabric, the fit and the chamois with you before anything is cut.

Full-garment graphics, not template panels.

  • Colors
  • Graphics
  • Logos & sponsors

Fabric and build chosen for the discipline and conditions.

  • Materials
  • Construction
  • Collars & zippers

Race, performance and club patterns — not one body scaled up.

  • Fit
  • Sleeves
  • Grippers & pockets

Pad matched to ride style, duration and gender.

  • Chamois options
  • Ride duration
  • Men's & women's
Track rider at speed in a custom Sportkraft team kitPanel and collar construction detail on a Sportkraft jerseyRider wearing a fitted Sportkraft jersey and bib shortsSportkraft chamois pad detail

Design & Identity

Specified with you

Built With You

More than colors
and logos.

01

Designed from scratch

Your design, colors and details, developed with our team.

02

Chosen for your racing

Fabric, fit and chamois picked for how and where you ride.

03

Built with you

Direct contact with our team and a clear process from brief to delivery.

How Customization Works

Custom from the design down.

01

Design

Work with Sportkraft's in-house artists to create your custom look.

02

Construction

Choose the garment features that make sense for your team.

03

Materials

Select available fabrics, chamois, grippers and performance options.

04

Finalize

Sportkraft reviews the design and construction before production.

Full custom design. Custom construction. Built with you.

Path 01

Customize a SPORTKRAFT product

Start with an existing product and customize the design, materials and available construction.

Explore Custom Apparel →

Path 02

Develop something new

Work with SPORTKRAFT to create or substantially modify a garment.

Explore Prototype Development →

03Our Custom Process

Five steps, start to delivery.

A real person works with you at every step. Typical lead time is six to eight weeks from approval.

01

Tell us about the team

Tell us who you are, roughly how many kits you need and when.

02

Build the collection

We pick the products and materials that fit how you ride.

03

Create the design

Bring existing artwork or work with us to develop the visual direction from scratch.

04

Review & finalize

Confirm the design and sizing before anything goes to production.

05

Production & delivery

Your kit goes into production and ships to you.

04Craft & Materials

Built with purpose.

Different garments need different fabrics, builds and fits. We help you pick the combination that suits how and where you ride.

  • Climate
  • Discipline
  • Fit preference
  • Comfort
  • Durability
Close-up of the sleeve and shoulder panels on a custom Sportkraft gradient jersey
Sportkraft chamois pad detail
Coach launching a rider in a custom Sportkraft skinsuit from a velodrome standing start

Built with you — from first concept to race day

Material Partners

Built from proven materials.

The fabrics, chamois, threads and zippers in our garments come from established European and global suppliers.

  • Schoeller Switzerland logo
  • Carvico logo
  • SITIP Industrie Tessili logo
  • Elastic Interface Technology logo
  • YKK logo
  • Coats logo
  • ESF logo
  • Knitting Innovation logo
Athlete in a custom Sportkraft gradient skinsuit, viewed from behind

05Who We Build For

Designed for more than racing.

Whether you need 20 kits for a local club or you're building a larger program, we can put together a cohesive custom solution.

  • Cycling & racing clubs
  • Triathlon teams
  • Running clubs
  • Mountain bike teams
  • Universities & corporate teams
  • Events, shops & brands

Built With You. Supported After Delivery.

Custom apparel should be backed by more than a production process. SPORTKRAFT supports eligible athletes after delivery through our Crash Replacement Program — free replacement within 30 days, and 50% off eligible replacements through 12 months.

Instagram

Custom projects, in the wild

Finished builds and work in progress from the Sportkraft feed.

@builtbysportkraft
Kraft and black hang tags on a folded athletic shirt

Print & Branding

Finish the kit beyond the kit.

Hang tags, packaging and event presentation designed to match your apparel.

Explore Print & Branding

Start A Custom Project

First step.

No artwork, specs or decisions needed yet. Tell us who you are and roughly what you're after — we reply within two business days and walk you through the rest.

Takes about a minute. No commitment.

Custom, on the start line

Designs developed with our teams

Rider in pink team kit racing past spectators
Team BSR Mustangs rider interviewed trackside after the race
Rider racing past a cheering crowd
Rider taking a bottle beside the team car
Mid-Atlantic Union rider celebrating a criterium win
Team BSR Mustangs rider racing on the velodrome