03 — The Opportunity
Shops & Wholesale
Your shop. Your community.
Your collection.
Customers keep asking about custom kit. Bring us in and offer it properly, without taking on design work, production or inventory.
No Inventory Risk
Design Support Included
Managed Production
Who We Work With
Built for the people
riders already trust.
Bike Shops
Retail Programs
Endurance Organizations
Events & Ride Series
Why Partner
A new revenue line, not a new department.
Keep The Relationship
Your customer stays your customer. We work behind you as the apparel partner, not in front of you.
No Inventory Risk
Nothing is produced until a build is approved. No stock to carry, no sizing to guess at.
Design Handled
We take the concept, develop the design and specify the product. You stay out of the artwork queue.
Production & QC
Manufacturing, quality control and timelines are managed on our side and reported back to you.
How It Works
From inquiry to delivery.
See it in action
Explore a sample shop store.
Ridgeline Cycles is a made-up bike shop we built to show what your store could look like: your logo, colors, homepage, collections and product pages, with SPORTKRAFT running production behind it. Click around freely. Nothing in it is for sale.
Open the demo store →
Print & Branding
More to discuss with your customers.
Product tags, packaging, printed sales materials, signage, retail displays and merchandise — quoted per project. Existing apparel inventory, fulfillment and commercial terms don't automatically extend to print.
Explore Print & BrandingSponsorship
Looking for
sponsorship support?
We back programs that push the sport forward — kit programs, contributions and multi-season partnerships. Applications are reviewed on a rolling basis.
Ready to build
something different?
Tell us what you're building. We'll help take it from concept to race day.
Free consultation • No Minimums • Response within two business days